1,188 companies use SpyFu, based on their job posts and their employees' public profiles. Hiring for it is steady, with 146 job posts naming it from October 2025 to August 2026. It comes up most in Performance Marketing job posts.
Tinuiti leads with 45 job posts naming SpyFu, followed by Brafton Inc. and Zero Gravity Marketing. Three of these five companies are in Professional Services.
CompanyPostsRecent job post
TinuitiProfessional Services · first seen Jan 202545
"competitive tooling (Auction Insights, Adalysis/Adthena/SpyFu) for strategy and positioning."Paid Search Senior Strategist, Oct 31, 2026
Brafton Inc.Professional Services · first seen Sep 202219
"Define keyword targets using various tools such as SEM Rush, SpyFu and Google Keyword Planner."Remote Paid Search Specialist (PPC) - Mexico, Nov 7, 2026
Zero Gravity MarketingProfessional Services · first seen Sep 202217
"Experience in using tools such as Google AdWords, SEMRush, SpyFu, Google Analytics, RavenTools."Paid Media Strategist, May 16, 2025
VIDIZMO.AIScientific and Technical Services · first seen Jul 202316
"Use Hubspot Enterprise, Hubspot Marketing, WordPress, Freshdesk, and associated tools such as SEO Yoast, SEMrush, SpyFu, Moz, etc."Product Marketing & Growth Manager, Dec 10, 2024
Launch PotatoInformation · first seen Nov 202315
"Familiarity with competitor analysis tools like SimilarWeb, AdBeat, Ahrefs, SpyFu, etc."Senior Manager, YouTube Paid Media, Dec 9, 2025
Demand for SpyFu is steady: 0.09 in every 10,000 job posts from June to August 2026, close to the 0.08 of March to May. From October to December 2025 it was 0.06.
Show the data
Month
Job posts naming SpyFu
All job posts
Per 10,000
Oct 2025
13
1,413,673
0.09
Nov 2025
12
1,822,119
0.07
Dec 2025
3
1,236,103
0.02
Jan 2026
7
1,828,002
0.04
Feb 2026
18
1,856,647
0.10
Mar 2026
14
1,850,711
0.08
Apr 2026
12
1,728,886
0.07
May 2026
19
1,821,509
0.10
Jun 2026
17
1,909,496
0.09
Jul 2026
17
1,815,180
0.09
Aug 2026
14
1,835,698
0.08
How many companies named SpyFu in a job post for the first time in recent months?
From June to August 2026, 13 companies posted their first job naming SpyFu; 19 did from March to May. Of the 462 companies whose job posts name it, 2.8% first named it from June to August.
March to May 202619
June to August 202613
October 2025 to August 202646
Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.
How do we know which companies use SpyFu?
Most of these companies come from employees' profiles: 61% have no job post naming SpyFu. 13 show up in both job posts and employees' profiles.
How we knowCompaniesShare
Job posts name SpyFu
46239%
Employees' profiles list SpyFu
72661%
1,188 companies. Each is counted once, under the strongest evidence we have for it.
What size are the companies that use SpyFu?
Smaller companies stand out among SpyFu users: companies with fewer than 50 employees are 39% of them, against 22% on the typical tech page. The second-largest group is companies with 50 to 999 employees, at 38%.
Share of its companies
Typical tech page
ShareTypical
Under 50 employees
39%22%
50 to 999
38%38%
1,000 to 5,000
11%17%
Over 5,000
12%23%
Where are SpyFu companies based?
67% of SpyFu companies are based in the United States. Its companies are based in 55 countries and territories.
ShareTypical
United States
67%43%
India
13%6.9%
United Kingdom
3.7%6.4%
Canada
2.5%3.6%
United Arab Emirates
1.3%1%
Pakistan
1.3%0.43%
Companies in 55 countries and territories. Shares are of companies with a known headquarters country.
Show the data
Country
Companies
Share
Typical tech page
United States
751
67%
43%
India
152
13%
6.9%
United Kingdom
42
3.7%
6.4%
Canada
28
2.5%
3.6%
United Arab Emirates
15
1.3%
1%
Pakistan
15
1.3%
0.43%
Which teams work with SpyFu?
SpyFu turns up most in job posts for marketing, digital marketing and SEO teams.
TeamCompanies
Marketing
27
Digital marketing
18
SEO
7
Paid media
6
Demand generation
4
Paid search
4
What else do SpyFu companies use?
6.2% of SpyFu companies also use Majestic, against 0.1% of similar companies. Among the tools listed here, Moz is the most widely used, at 45% of SpyFu companies.
Share of the 418 SpyFu companies counted here whose job posts also name the tool
Typical for companies the same size
Which companies started naming SpyFu in job posts recently?
From April to August 2026, 9 companies with 50 or more employees posted their first job naming SpyFu: 6 commercial, 1 mid-market and 2 enterprise. Among the new commercial companies, 8 Views posted the most jobs naming it: 5.
Companies that named SpyFu in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.
Which roles mention SpyFu most?
Performance Marketing roles make up 49% of the job posts that name SpyFu. SEO is second, at 16%.
RoleSharePosts
Performance Marketing
49%71
SEO
16%23
Digital Marketing
12%17
Account Manager
3.4%5
Buyer
2.1%3
Enterprise Account Executive
1.4%2
Show the data
Role
Share
Oct 2025 to Aug 2026
Mar to May 2026
Jun to Aug 2026
Performance Marketing
49%
71
24
21
SEO
16%
23
6
11
Digital Marketing
12%
17
7
3
Account Manager
3.4%
5
1
1
Buyer
2.1%
3
0
2
Enterprise Account Executive
1.4%
2
0
2
About this data
Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.
Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.
Sumble has a free plan, and the same data is available through its API and MCP server.
A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.
Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.
