# Companies using SpyFu

1,188 companies use SpyFu, based on their job posts and their employees' public profiles. Hiring for it is steady, with 146 job posts naming it from October 2025 to August 2026. It comes up most in Performance Marketing job posts.

Data as of November 9, 2026. Source: Sumble.

## Which companies name SpyFu in the most job posts?

Tinuiti leads with 45 job posts naming SpyFu, followed by Brafton Inc. and Zero Gravity Marketing. Three of these five companies are in Professional Services.

| Company | Job posts | Recent job post |
|---|---:|---|
| [Tinuiti](https://sumble.com/orgs/tinuiti) | 45 | "competitive tooling (Auction Insights, Adalysis/Adthena/SpyFu) for strategy and positioning." (Paid Search Senior Strategist, Oct 31, 2026) |
| [Brafton Inc.](https://sumble.com/orgs/brafton) | 19 | "Define keyword targets using various tools such as SEM Rush, SpyFu and Google Keyword Planner." (Remote Paid Search Specialist (PPC) - Mexico, Nov 7, 2026) |
| [Zero Gravity Marketing](https://sumble.com/orgs/zero-gravity-marketing) | 17 | "Experience in using tools such as Google AdWords, SEMRush, SpyFu, Google Analytics, RavenTools." (Paid Media Strategist, May 16, 2025) |
| [VIDIZMO.AI](https://sumble.com/orgs/vidizmo) | 16 | "Use Hubspot Enterprise, Hubspot Marketing, WordPress, Freshdesk, and associated tools such as SEO Yoast, SEMrush, SpyFu, Moz, etc." (Product Marketing & Growth Manager, Dec 10, 2024) |
| [Launch Potato](https://sumble.com/orgs/launch-potato) | 15 | "Familiarity with competitor analysis tools like SimilarWeb, AdBeat, Ahrefs, SpyFu, etc." (Senior Manager, YouTube Paid Media, Dec 9, 2025) |

## Is hiring for SpyFu growing?

Demand for SpyFu is steady: 0.09 in every 10,000 job posts from June to August 2026, close to the 0.08 of March to May. From October to December 2025 it was 0.06.

| Month | Job posts naming it | All job posts | Per 10,000 job posts |
|---|---:|---:|---:|
| Oct 2025 | 13 | 1,413,673 | 0.09 |
| Nov 2025 | 12 | 1,822,119 | 0.07 |
| Dec 2025 | 3 | 1,236,103 | 0.02 |
| Jan 2026 | 7 | 1,828,002 | 0.04 |
| Feb 2026 | 18 | 1,856,647 | 0.10 |
| Mar 2026 | 14 | 1,850,711 | 0.08 |
| Apr 2026 | 12 | 1,728,886 | 0.07 |
| May 2026 | 19 | 1,821,509 | 0.10 |
| Jun 2026 | 17 | 1,909,496 | 0.09 |
| Jul 2026 | 17 | 1,815,180 | 0.09 |
| Aug 2026 | 14 | 1,835,698 | 0.08 |

## How many companies named SpyFu in a job post for the first time in recent months?

From June to August 2026, 13 companies posted their first job naming SpyFu; 19 did from March to May. Of the 462 companies whose job posts name it, 2.8% first named it from June to August.

| Period | Companies naming it in a job post for the first time |
|---|---:|
| March to May 2026 | 19 |
| June to August 2026 | 13 |
| October 2025 to August 2026 | 46 |

Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.

## How do we know which companies use SpyFu?

Most of these companies come from employees' profiles: 61% have no job post naming SpyFu. 13 show up in both job posts and employees' profiles.

| How we know | Companies | Share |
|---|---:|---:|
| Job posts name SpyFu | 462 | 39% |
| Employees' profiles list SpyFu | 726 | 61% |

## What size are the companies that use SpyFu?

Smaller companies stand out among SpyFu users: companies with fewer than 50 employees are 39% of them, against 22% on the typical tech page. The second-largest group is companies with 50 to 999 employees, at 38%.

| Size | Share | Typical tech page |
|---|---:|---:|
| Under 50 employees | 39% | 22% |
| 50 to 999 | 38% | 38% |
| 1,000 to 5,000 | 11% | 17% |
| Over 5,000 | 12% | 23% |

## Where are SpyFu companies based?

67% of SpyFu companies are based in the United States. Its companies are based in 55 countries and territories.

| Country | Companies | Share | Typical tech page |
|---|---:|---:|---:|
| United States | 751 | 67% | 43% |
| India | 152 | 13% | 6.9% |
| United Kingdom | 42 | 3.7% | 6.4% |
| Canada | 28 | 2.5% | 3.6% |
| United Arab Emirates | 15 | 1.3% | 1% |
| Pakistan | 15 | 1.3% | 0.43% |

## Which teams work with SpyFu?

SpyFu turns up most in job posts for marketing, digital marketing and SEO teams.

| Team | Companies |
|---|---:|
| Marketing | 27 |
| Digital marketing | 18 |
| SEO | 7 |
| Paid media | 6 |
| Demand generation | 4 |
| Paid search | 4 |

## Which roles mention SpyFu most?

Performance Marketing roles make up 49% of the job posts that name SpyFu. SEO is second, at 16%.

| Role | Share | Oct 2025 to Aug 2026 | Mar to May 2026 | Jun to Aug 2026 |
|---|---:|---:|---:|---:|
| Performance Marketing | 49% | 71 | 24 | 21 |
| SEO | 16% | 23 | 6 | 11 |
| Digital Marketing | 12% | 17 | 7 | 3 |
| Account Manager | 3.4% | 5 | 1 | 1 |
| Buyer | 2.1% | 3 | 0 | 2 |
| Enterprise Account Executive | 1.4% | 2 | 0 | 2 |

## Which companies started naming SpyFu in job posts recently?

From April to August 2026, 9 companies with 50 or more employees posted their first job naming SpyFu: 6 commercial, 1 mid-market and 2 enterprise. Among the new commercial companies, 8 Views posted the most jobs naming it: 5.

| Group | Company | Job posts, April to August 2026 |
|---|---|---:|
| Commercial | [8 Views](https://sumble.com/orgs/8-views) | 5 |
| Commercial | [Digital Web Solutions](https://sumble.com/orgs/digital-web-solutions) | 2 |
| Commercial | [365 Retail Markets](https://sumble.com/orgs/365-retail-markets) | 1 |
| Commercial | [Auburn Digital Solutions](https://sumble.com/orgs/auburn-digital-solutions) | 1 |
| Commercial | [Primary Arms, LLC](https://sumble.com/orgs/primary-arms) | 1 |

Companies that named SpyFu in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.

## What else do SpyFu companies use?

6.2% of SpyFu companies also use Majestic, against 0.1% of similar companies. Among the tools listed here, Moz is the most widely used, at 45% of SpyFu companies.

| Tool | Companies | Also name it | Typical | Times as common |
|---|---:|---:|---:|---:|
| Majestic | 26 | 6.2% | 0.1% | 61 times |
| Google Keyword Planner | 47 | 11% | 0.21% | 54 times |
| Moz | 187 | 45% | 0.99% | 45 times |
| SimilarWeb | 39 | 9.3% | 0.25% | 37 times |
| Divi | 23 | 5.5% | 0.16% | 35 times |
| Screaming Frog | 142 | 34% | 1.3% | 26 times |
| Microsoft Ads | 138 | 33% | 1.3% | 26 times |
| Bing | 75 | 18% | 0.72% | 25 times |

Shares are out of the 418 companies whose job posts name SpyFu, not counting firms whose job posts name almost every technology.

## About this data

Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.

Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.

Sumble has a free plan, and the same data is available through its API and MCP server.

A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.

Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.