24,814 companies use Microsoft Ads, based on their job posts and their employees' public profiles. Its share of job posts held steady in the three months to August 2026; 6,917 job posts named it from October 2025 to August 2026. Performance Marketing roles mention it most.
Which companies name Microsoft Ads in the most job posts?
Among the companies with the most job posts naming Microsoft Ads are GroupM (334), dentsu (299) and Amazon (238). Of the five companies in the table, WPP Media has the most employees who list it on their profiles: 376.
CompanyPostsPeopleRecent job post
GroupMProfessional Services · first seen Oct 202233458
"Extensive Experience with planning and running large-scale PPC accounts via AdWords, Bing Ads, and via third party platforms e.g."Search, Account Director, Jul 29, 2025
dentsuProfessional Services · first seen Sep 2022299203
"Prowadzenie kampanii SEM (Google Ads i Bing Ads) dla wskazanych klientów we współpracy z Seniorem"Junior SEM Specialist (K/M), Sep 26, 2026
AmazonRetail Trade · first seen Sep 2022238136
"Own end-to-end strategy, execution, and optimization of paid search campaigns across Google Ads and Microsoft Ads, covering Search, Performance Max, and DSA campaign types."Senior Product Marketing Manager, Acquisitions, Carrier Services, Oct 30, 2026
WPP MediaProfessional Services · first seen Jun 2025232376
"Support the creation, management, and optimization of Search Advertising campaigns on platforms such as Google Ads and Bing Ads."Intern, Activation Search & Social, Italy, Nov 4, 2026
Publicis GroupeProfessional Services · first seen May 2023231208
"…measurement, and optimization across channels and platforms such as Google Ads, Microsoft Ads, Search Ads 360, Facebook, Instagram, Tik Tok, Snap."Senior Product Manager, Search & Social, Oct 21, 2026
Hiring for Microsoft Ads barely changed, at 3.6 in every 10,000 job posts from June to August 2026 against 3.4 from March to May. From October to December 2025 it was 3.8.
Show the data
Month
Job posts naming Microsoft Ads
All job posts
Per 10,000
Oct 2025
540
1,413,673
3.8
Nov 2025
719
1,822,119
3.9
Dec 2025
442
1,236,103
3.6
Jan 2026
708
1,828,002
3.9
Feb 2026
707
1,856,647
3.8
Mar 2026
663
1,850,711
3.6
Apr 2026
563
1,728,886
3.3
May 2026
592
1,821,509
3.3
Jun 2026
652
1,909,496
3.4
Jul 2026
692
1,815,180
3.8
Aug 2026
639
1,835,698
3.5
How many companies named Microsoft Ads in a job post for the first time in recent months?
Job posts named Microsoft Ads for the first time at 422 companies from June to August 2026, against 387 from March to May. From October 2025 to August 2026, 1,532 companies named it in a job post for the first time.
March to May 2026387
June to August 2026422
October 2025 to August 20261,532
Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.
How do we know which companies use Microsoft Ads?
Employees' profiles add 14,605 companies to the 10,209 that name Microsoft Ads in job posts. 2,787 show up in both job posts and employees' profiles.
How we knowCompaniesShare
Job posts name Microsoft Ads
10,20941%
Employees' profiles list Microsoft Ads
14,60559%
24,814 companies. Each is counted once, under the strongest evidence we have for it.
What size are the companies that use Microsoft Ads?
Microsoft Ads skews toward smaller firms. 42% of its users are companies with fewer than 50 employees, against 22% on the typical tech page. 1,662 of its companies have more than 5,000 employees.
Share of its companies
Typical tech page
ShareTypical
Under 50 employees
42%22%
50 to 999
41%38%
1,000 to 5,000
10%17%
Over 5,000
6.7%23%
Where are Microsoft Ads companies based?
The United States has the most Microsoft Ads companies (38%), but Germany stands out: 7% of them, against 4.4% on the typical tech page. Its companies are based in 129 countries and territories.
ShareTypical
United States
38%43%
United Kingdom
10%6.4%
India
9.6%6.9%
Germany
7%4.4%
Canada
3.8%3.6%
France
3.3%4.6%
Companies in 129 countries and territories. Shares are of companies with a known headquarters country.
Show the data
Country
Companies
Share
Typical tech page
United States
8,969
38%
43%
United Kingdom
2,367
10%
6.4%
India
2,279
9.6%
6.9%
Germany
1,653
7%
4.4%
Canada
902
3.8%
3.6%
France
788
3.3%
4.6%
Which teams work with Microsoft Ads?
Marketing teams are the most common home for Microsoft Ads, at 706 companies, followed by digital marketing and performance marketing. Paid media teams come fourth, at 195 companies.
TeamCompanies
Marketing
706
Digital marketing
363
Performance marketing
229
Paid media
195
Paid search
152
Dynamic marketing
130
What else do Microsoft Ads companies use?
Google Performance Max, Bing and Trade Desk show up far more often at Microsoft Ads companies than at companies of the same size. Amazon Ads comes fourth, 15 times as common as usual, at 5.5%.
Share of the 9,272 Microsoft Ads companies counted here whose job posts also name the tool
Typical for companies the same size
Which companies started naming Microsoft Ads in job posts recently?
From April to August 2026, 351 companies with 50 or more employees posted their first job naming Microsoft Ads: 256 commercial, 67 mid-market and 28 enterprise. Among the new commercial companies, Verlag C.H.Beck GmbH & Co. KG posted the most jobs naming it: 8.
Companies that named Microsoft Ads in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.
Which roles mention Microsoft Ads most?
Performance Marketing roles make up 49% of the job posts that name Microsoft Ads. The top four roles cover 69% of these job posts.
RoleSharePosts
Performance Marketing
49%3,397
Digital Marketing
15%1,032
Marketing
2.8%192
Account Manager
2.3%158
Ocean Engineer
2.2%154
Growth Marketing
2.2%153
Show the data
Role
Share
Oct 2025 to Aug 2026
Mar to May 2026
Jun to Aug 2026
Performance Marketing
49%
3,397
857
973
Digital Marketing
15%
1,032
247
280
Marketing
2.8%
192
54
46
Account Manager
2.3%
158
50
46
Ocean Engineer
2.2%
154
44
27
Growth Marketing
2.2%
153
40
40
Which project themes come up in Microsoft Ads job posts?
Setting aside broad digital transformation, Data Infrastructure Migration is the theme teams hiring for Microsoft Ads mention most, in 22 job posts. Broad digital transformation work shows up in 114 of its job posts.
Project themeJob posts
Digital Transformation114
Data Infrastructure Migration22
Cloud Cost Optimization9
Cloud Migration6
About this data
Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.
Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.
Sumble has a free plan, and the same data is available through its API and MCP server.
A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.
Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.
