Springserve
What is Springserve?
SpringServe, now part of Magnite, is a leading independent ad serving platform for connected TV (CTV). It provides infrastructure and tools for video ad serving, including programmatic buying and selling, direct sales management, and advanced targeting capabilities. It is commonly used by publishers and content providers to manage their video advertising inventory, optimize yield, and connect with demand partners. It offers features like header bidding for video, advanced reporting, and real-time analytics.
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