OpenX Insights

What is OpenX?

OpenX was an independent ad exchange and ad server company. Its primary function was to facilitate the buying and selling of digital advertising space between publishers and advertisers through real-time bidding. It was commonly used by publishers to monetize their website traffic and by advertisers to reach specific audiences across various websites.

Find organizations using OpenX on Sumble →

What other technologies are related to OpenX?

OpenX Competitor Technologies

Pubmatic

Pubmatic is a competitor as it is a sell-side platform (SSP) offering similar services for publishers to manage and monetize their ad inventory programmatically.

mentioned alongside OpenX in 23% (71) of relevant job posts

Magnite

Magnite is a competitor because it is also a sell-side platform (SSP) providing comparable services to OpenX for publishers to manage and sell their digital advertising space.

mentioned alongside OpenX in 14% (53) of relevant job posts

AppNexus

AppNexus, now Xandr, was a competitor as it offered a comprehensive advertising technology stack, including an ad exchange, that directly competed with OpenX.

What is OpenX?

What other technologies are related to OpenX?

OpenX Competitor Technologies

Which job functions mention OpenX?

Which organizations are mentioning OpenX?