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MediaMath

MediaMath

Last updated , generated by Sumble
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What is MediaMath?

MediaMath was a demand-side platform (DSP) that allowed advertisers to plan, activate, optimize, and measure digital advertising campaigns. It provided tools for programmatic ad buying across various channels, including display, video, mobile, and connected TV. The company aimed to give marketers greater control and transparency over their advertising spend. However, MediaMath filed for bankruptcy in 2023 and ceased operations.

What other technologies are related to MediaMath?

MediaMath Competitor Technologies

AppNexus (now Xandr) offered a competing DSP and ad exchange.
mentioned alongside MediaMath in 32% (236) of relevant job posts
Amobee offers a competing DSP.
mentioned alongside MediaMath in 36% (156) of relevant job posts
The Trade Desk (TTD) is a major competing DSP.
mentioned alongside MediaMath in 6% (378) of relevant job posts
DBM (DoubleClick Bid Manager, now DV360) was a competing DSP.
mentioned alongside MediaMath in 18% (92) of relevant job posts
DV360 (Display & Video 360) is a competing DSP.
mentioned alongside MediaMath in 3% (487) of relevant job posts
Sizmek offered a competing DSP and ad server (though it is no longer operating).
mentioned alongside MediaMath in 7% (163) of relevant job posts
TTD (The Trade Desk) is a major competing DSP.
mentioned alongside MediaMath in 6% (119) of relevant job posts
Xandr offers a competing DSP and ad exchange.
mentioned alongside MediaMath in 5% (86) of relevant job posts

MediaMath Complementary Technologies

Supermetrics can be used to pull data from various marketing platforms (including some competing DSPs) for unified reporting.
mentioned alongside MediaMath in 65% (66) of relevant job posts
Lotame is a data management platform (DMP) that can be used with MediaMath for audience targeting.
mentioned alongside MediaMath in 26% (57) of relevant job posts
Pubmatic is a sell-side platform (SSP) that MediaMath could integrate with to access inventory.
mentioned alongside MediaMath in 17% (52) of relevant job posts

Which organizations are mentioning MediaMath?

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