Tech Insights
Pubmatic

Pubmatic

Last updated , generated by Sumble
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What is Pubmatic?

PubMatic is a sell-side platform (SSP) that helps publishers manage and monetize their digital advertising inventory. It provides tools for programmatic advertising, including real-time bidding (RTB), direct deals, and header bidding. PubMatic allows publishers to connect with a wide range of advertisers and demand sources, optimize ad revenue, and control their advertising environment.

What other technologies are related to Pubmatic?

Pubmatic Competitor Technologies

Magnite is a sell-side platform (SSP) that competes directly with Pubmatic in providing ad serving and monetization solutions for publishers.
mentioned alongside Pubmatic in 40% (152) of relevant job posts
OpenX is another SSP that offers similar services to Pubmatic, making it a direct competitor in the ad tech space.
mentioned alongside Pubmatic in 31% (71) of relevant job posts
Xandr provides a comprehensive advertising platform, including SSP functionalities, and competes with Pubmatic for publisher ad management.
mentioned alongside Pubmatic in 8% (137) of relevant job posts
Rubicon Project was a SSP that competed with Pubmatic and is now part of Magnite.
mentioned alongside Pubmatic in 15% (58) of relevant job posts
FreeWheel is an ad management platform that competes with Pubmatic, especially in the video advertising space.
mentioned alongside Pubmatic in 4% (55) of relevant job posts
Google Ad Manager is a dominant ad server and SSP that competes directly with Pubmatic for publishers' ad inventory management and monetization.
mentioned alongside Pubmatic in 2% (90) of relevant job posts

Which organizations are mentioning Pubmatic?

Organization
Industry
Matching Teams
Matching People
Pubmatic
PubMatic
Scientific and Technical Services
Pubmatic
iion
Scientific and Technical Services

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