VAST
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What is VAST?
VAST (Video Ad Serving Template) is a universal XML schema for serving digital video ads. It provides a standard way for ad servers to communicate key information to video players, such as the ad's location, duration, tracking events, and interactive elements. VAST enables consistent ad delivery and measurement across different video platforms and players.
What other technologies are related to VAST?
VAST Competitor Technologies
VAST Complementary Technologies
VPAID
VPAID (Video Player-Ad Interface Definition) enables rich, interactive ad experiences within video players, working alongside VAST to deliver and track these ads.
VMAP
VMAP (Video Multiple Ad Playlist) allows publishers to define ad breaks within their video content, which VAST ads can then fill. It complements VAST by providing the structure for ad insertion.
OpenRTB
OpenRTB is a protocol that enables programmatic ad buying, where VAST tags are often used to deliver the actual video ads won through auction. It is complementary as it provides the mechanism for ad delivery using VAST.
Number of organizations that mention technology
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Which job functions commonly mention VAST?
Customer Engineer
117 Customer Engineer jobs mention VAST
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jobs on Sumble
Product Manager
81 Product Manager jobs mention VAST
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jobs on Sumble
Account Executive
108 Account Executive jobs mention VAST
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jobs on Sumble
Software Engineer
272 Software Engineer jobs mention VAST
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jobs on Sumble
Engineer
513 Engineer jobs mention VAST
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jobs on Sumble
Which organizations are mentioning VAST?
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