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Oracle Responsys

Oracle Responsys

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**Oracle Responsys**

What is Oracle Responsys?

Oracle Responsys is a business-to-consumer (B2C) marketing automation platform designed to orchestrate and personalize interactions across email, mobile, web, and social channels. It helps marketers create and manage sophisticated campaigns to engage customers, drive revenue, and build loyalty. It's commonly used for personalized email marketing, SMS campaigns, mobile push notifications, display advertising retargeting, and cross-channel orchestration.

What other technologies are related to Oracle Responsys?

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