Lytics
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Explore more → **Lytics**
What is Lytics?
Lytics is a Customer Data Platform (CDP) that helps businesses unify, analyze, and activate customer data. It aggregates data from various sources (e.g., websites, apps, CRM, email marketing platforms) to create unified customer profiles. These profiles are then used for personalized marketing, content recommendations, and improved customer experiences across different channels. Lytics focuses on behavioral data and predictive analytics to understand customer intent and optimize marketing efforts.
What other technologies are related to Lytics?
Lytics Competitor Technologies
Redpoint Global
No summary available
Redpoint Global offers a customer data platform that competes directly with Lytics in providing customer data management, orchestration, and personalization capabilities.
ActionIQ
ActionIQ is a composable Customer Data Platform (CDP) offering features similar to Lytics, such as customer data unification, audience segmentation, and omnichannel orchestration.
Amperity
Amperity is a Customer Data Platform (CDP) that directly competes with Lytics by providing data unification, customer profile management, and marketing activation features.
mParticle
mParticle is a Customer Data Platform (CDP) that competes with Lytics by offering customer data integration, identity resolution, and audience management capabilities.
Segment
Segment is a Customer Data Platform (CDP) that competes with Lytics, particularly in data collection, customer data unification, and audience building.
Adobe Experience Platform
Adobe Experience Platform (AEP) is a direct competitor to Lytics, offering a comprehensive CDP with data management, real-time personalization, and advanced analytics features.
Tealium
Tealium is a Customer Data Platform (CDP) competing with Lytics by providing customer data integration, tag management, and omnichannel orchestration capabilities.
Treasure Data
Treasure Data is a Customer Data Platform (CDP) that competes with Lytics by offering data unification, customer journey analytics, and marketing automation integrations.
Number of organizations that mention technology
102
Lytics
21
Redpoint Global
101
ActionIQ
112
Amperity
316
mParticle
2,231
Segment
1,007
Adobe Experience Platform
1,694
Tealium
396
Treasure Data
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Lytics Complementary Technologies
Salesforce Marketing Cloud
Salesforce Marketing Cloud is a marketing automation platform that can integrate with Lytics to leverage unified customer data for personalized campaigns.
Marketo
Marketo is a marketing automation platform that complements Lytics by using Lytics' customer data and insights to drive targeted marketing initiatives.
Adobe Analytics
Adobe Analytics provides web and marketing analytics that can be used alongside Lytics to provide a more comprehensive view of customer behavior and campaign performance.
Number of organizations that mention technology
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Which job functions commonly mention Lytics?
Marketing Operations
0.1% of all Marketing Operations jobs mention Lytics
View 56
jobs on Sumble
Marketing Analyst
0.1% of all Marketing Analyst jobs mention Lytics
View 29
jobs on Sumble
Salesforce Administrator
17 Salesforce Administrator jobs mention Lytics
View 17
jobs on Sumble
Data Engineer
21 Data Engineer jobs mention Lytics
View 21
jobs on Sumble
Data, Analytics & Machine Learning
59 Data, Analytics & Machine Learning jobs mention Lytics
View 59
jobs on Sumble
Which organizations are mentioning Lytics?
Universal Music Group
Arts, Entertainment, and Recreation
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