Adobe Experience Platform Insights

What is Adobe Experience Platform?

Adobe Experience Platform (AEP) is a customer data platform (CDP) that centralizes customer data from various sources to create a unified customer profile. It is commonly used by marketers and data analysts to gain insights into customer behavior, personalize marketing campaigns, and deliver relevant customer experiences across different channels. It facilitates real-time data ingestion, governance, and activation.

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What other technologies are related to Adobe Experience Platform?

Adobe Experience Platform Competitor Technologies

Amperity

Amperity is a competing customer data platform (CDP).

mentioned alongside Adobe Experience Platform in 38% (125) of relevant job posts

Lytics

Lytics is a competing customer data platform (CDP).

mentioned alongside Adobe Experience Platform in 29% (102) of relevant job posts

Tealium

Tealium offers a competing CDP and customer data orchestration solutions.

mentioned alongside Adobe Experience Platform in 6% (378) of relevant job posts

ActionIQ

ActionIQ is a competing CDP focused on composable CDPs.

mentioned alongside Adobe Experience Platform in 23% (82) of relevant job posts

Segment

Segment is a competing CDP (Customer Data Platform).

mentioned alongside Adobe Experience Platform in 4% (258) of relevant job posts

Adobe Experience Platform Complementary Technologies

Adobe Journey Optimizer

AJO (Adobe Journey Optimizer) is built on top of AEP and leverages its data for orchestrating personalized customer journeys.

mentioned alongside Adobe Experience Platform in 45% (589) of relevant job posts

AJO

AJO (Adobe Journey Optimizer) is built on top of AEP and leverages its data for orchestrating personalized customer journeys. Abbreviation for Adobe Journey Optimizer.

mentioned alongside Adobe Experience Platform in 45% (326) of relevant job posts

RTCDP

RTCDP (Real-Time Customer Data Platform) is synonymous with Adobe Experience Platform.

mentioned alongside Adobe Experience Platform in 64% (223) of relevant job posts