Tech Insights

Amazon PPC

Last updated May 16, 2025, generated by Sumble

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What is Amazon PPC?

Amazon PPC (Pay-Per-Click) is an advertising model where sellers pay a fee each time one of their ads is clicked. It's commonly used on the Amazon marketplace to increase product visibility and drive sales. Sellers bid on keywords related to their products, and when a customer searches for those keywords on Amazon, the seller's ad may appear. They only pay when a user clicks on the ad.

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What other technologies are related to Amazon PPC?

Amazon PPC Competitor Technologies

Amazon DSP (Demand Side Platform) competes for ad spend, although often involves different types of ads/strategies and requires higher budgets than Amazon PPC.

mentioned alongside Amazon PPC in 4% (104) of relevant job posts

Generic display ads compete for ad spend.

mentioned alongside Amazon PPC in 4% (53) of relevant job posts

Google Ads competes for advertising budgets.

mentioned alongside Amazon PPC in 0% (165) of relevant job posts

Amazon PPC Complementary Technologies

Sponsored Display

Sponsored Display is an Amazon PPC ad type, so it's complementary.

mentioned alongside Amazon PPC in 22% (84) of relevant job posts

Sponsored Brands

Sponsored Brands is an Amazon PPC ad type, and directly related.

mentioned alongside Amazon PPC in 17% (101) of relevant job posts

Sponsored Products

Sponsored Products is an Amazon PPC ad type, and directly related.

mentioned alongside Amazon PPC in 17% (101) of relevant job posts

Which job functions mention Amazon PPC?

Job function

Jobs mentioning Amazon PPC

Orgs mentioning Amazon PPC

Marketing

0% (417) job posts

149 organizations

Sales

0% (108) job posts

9 organizations

Digital Marketing

0% (93) job posts

57 organizations

Account Executive

0% (87) job posts

43 organizations

Brand Marketing

0% (22) job posts

15 organizations

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Which organizations are mentioning Amazon PPC?

Organization

Industry

Matching Teams

Matching People

Educational Services

Scientific and Technical Services

Scientific and Technical Services

Front Row Germany

Professional Services

Retail Trade

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