Tech Insights
AEP

AEP

Last updated , generated by Sumble
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What is AEP?

AEP typically refers to Adobe Experience Platform. It's a comprehensive Customer Data Platform (CDP) that unifies data from various sources (online, offline, third-party) to create a single, real-time customer profile. This unified profile enables personalized experiences, targeted marketing campaigns, and data-driven decision-making across all touchpoints.

What other technologies are related to AEP?

AEP Competitor Technologies

Audience Manager is a data management platform (DMP), with overlapping capabilities to AEP's CDP functionality, particularly in audience segmentation and data activation, although AEP offers more advanced capabilities.
mentioned alongside AEP in 6% (54) of relevant job posts
Salesforce Marketing Cloud (SFMC) offers similar marketing automation and customer data management capabilities to the Adobe Experience Cloud, making it a competitor.
mentioned alongside AEP in 1% (52) of relevant job posts
Tealium offers a CDP that competes with AEP in customer data management and activation.
mentioned alongside AEP in 1% (66) of relevant job posts
Other Customer Data Platforms (CDPs) compete with AEP.
mentioned alongside AEP in 1% (60) of relevant job posts

AEP Complementary Technologies

Adobe Journey Optimizer (AJO) works with AEP to orchestrate personalized customer journeys.
mentioned alongside AEP in 32% (232) of relevant job posts
Customer Journey Analytics (CJA) is built on top of AEP, providing cross-channel analytics.
mentioned alongside AEP in 23% (141) of relevant job posts
Adobe APIs are crucial for extending and integrating AEP with other systems.
mentioned alongside AEP in 55% (58) of relevant job posts

Which organizations are mentioning AEP?

Organization
Industry
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AEP
Adobe
Scientific and Technical Services

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