Adobe Audience Manager is a data management platform (DMP) that helps marketers centralize audience data from various sources to create unified customer profiles. These profiles are then used for segmentation, targeting, and personalization across different marketing channels, such as display advertising, email, and website content. It allows for improved ad targeting, personalized experiences, and enhanced marketing campaign effectiveness by leveraging first-party, second-party, and third-party data.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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