Nielsen
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Explore more → **Nielsen**
What is Nielsen?
Nielsen is a global leader in audience measurement, data, and analytics. They provide insights into what consumers watch (video, audio, text) and buy. Nielsen is primarily known for its television ratings, which are used by advertisers and broadcasters to understand audience size and demographics. They also provide data and analytics for digital advertising, consumer behavior, and retail sales.
What other technologies are related to Nielsen?
Nielsen Competitor Technologies
IRI
IRI provides similar market measurement and analytics services, making it a direct competitor to Nielsen.
Kantar
Kantar offers market research and data analytics, overlapping with Nielsen's services.
Comscore
Comscore focuses on digital audience measurement, competing with Nielsen in the digital space.
SPINS
SPINS specializes in retail analytics for the natural and specialty products industry, competing with Nielsen in specific market segments.
Numerator
Numerator provides consumer insights and market data, directly competing with Nielsen's core offerings.
Circana
Circana (formerly IRI) offers similar market measurement and analytics services, making it a direct competitor to Nielsen.
GfK
GfK provides market research and competitive intelligence, making it a competitor.
NPD
NPD provides market research and advisory services, similar to Nielsen.
Number of organizations that mention technology
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Nielsen Complementary Technologies
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Which job functions commonly mention Nielsen?
Sales Analyst
2.6% of all Sales Analyst jobs mention Nielsen
View 318
jobs on Sumble
Brand Marketing
1.7% of all Brand Marketing jobs mention Nielsen
View 605
jobs on Sumble
Buyer
0.6% of all Buyer jobs mention Nielsen
View 1.4k
jobs on Sumble
Account Executive
0.2% of all Account Executive jobs mention Nielsen
View 1.9k
jobs on Sumble
Sales, Marketing, Customer Support & Business Development
0.1% of all Sales, Marketing, Customer Support & Business Development jobs mention Nielsen
View 6.4k
jobs on Sumble
Which organizations are mentioning Nielsen?
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