GWI Insights | Sumble

What is GWI?

GWI (GlobalWebIndex) is a market research company that provides insights into the online behavior of consumers worldwide. They offer data and analytics on internet usage, social media engagement, brand attitudes, and purchasing habits, helping businesses understand their target audiences and make informed marketing decisions.

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What other technologies are related to GWI?

GWI Competitor Technologies

MRI/GfK

Market research company offering consumer data and insights; a direct competitor to GWI in providing audience understanding.

mentioned alongside GWI in 100% (307) of relevant job posts

Nielsen Suite

Nielsen offers audience measurement and insights, competing with GWI in understanding consumer behavior and media consumption.

mentioned alongside GWI in 79% (299) of relevant job posts

YouGov

YouGov is a market research and data analytics firm, offering consumer insights and online surveys, directly competing with GWI's core services.

mentioned alongside GWI in 35% (388) of relevant job posts

TGI

TGI (Target Group Index) provides consumer data and insights, making it a direct competitor to GWI in audience understanding.

mentioned alongside GWI in 24% (449) of relevant job posts

Comscore

Comscore measures audiences and provides analytics, competing with GWI in audience measurement and insights.

mentioned alongside GWI in 10% (773) of relevant job posts

Kantar

Kantar is a data and consulting company that is a direct competitor to GWI.

mentioned alongside GWI in 9% (419) of relevant job posts

MRI-Simmons

MRI-Simmons offers consumer insights and audience measurement, making it a direct competitor to GWI.

mentioned alongside GWI in 15% (95) of relevant job posts

Mintel

Mintel provides market research reports and consumer data, making it a direct competitor to GWI.

mentioned alongside GWI in 8% (72) of relevant job posts

GWI Complementary Technologies

Social Tracking tools

These tools are used to gather data from social media. They are useful for understanding consumer behavior and can be used together with GWI. However, the category is too broad to directly compete.

mentioned alongside GWI in 86% (267) of relevant job posts

WARC

WARC provides marketing intelligence and research, which complements GWI's consumer insights by offering a broader industry context.

mentioned alongside GWI in 32% (76) of relevant job posts

Brandwatch

Brandwatch focuses on social listening and analytics, which can complement GWI's broader consumer insights by providing social media-specific data.

mentioned alongside GWI in 6% (279) of relevant job posts