Einstein refers to Salesforce's AI technology. It's used to enhance Salesforce's CRM platform with predictive analytics, automated tasks, and personalized experiences. Common uses include lead scoring, opportunity insights, service cloud recommendations, and marketing personalization.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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