paid social media
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Explore more → **paid social media**
What is paid social media?
Paid social media refers to the use of paid advertisements on social media platforms to reach a specific audience. It involves paying social media networks like Facebook, Instagram, Twitter, LinkedIn, etc., to display ads to users based on various targeting criteria such as demographics, interests, behaviors, and location. Paid social media is commonly used for brand awareness, lead generation, driving website traffic, and increasing sales.
What other technologies are related to paid social media?
paid social media Competitor Technologies
Paid Search
Paid search competes for advertising budget and user attention.
PPC
PPC is a broad term encompassing paid social and paid search. Thus it competes for the same budget.
SEA
SEA (Search Engine Advertising) involves paid strategies to increase visibility in search engine results pages. Thus, it is a competitor for marketing spend.
SEM
SEM (Search Engine Marketing) includes both SEO and paid search strategies, but given that paid strategies are the core, it is a competitor for paid social media.
Google Ads
Google Ads is a platform for paid search advertising and competes directly with paid social media for advertising budget.
Number of organizations that mention technology
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paid social media Complementary Technologies
email marketing
Email marketing can be used to amplify and support paid social media campaigns by retargeting users or driving traffic to social platforms.
Google Analytics
Google Analytics provides data and insights that help measure the effectiveness of paid social media campaigns.
LinkedIn
LinkedIn provides a platform for paid social media advertising, thus enabling paid social media campaigns.
Number of organizations that mention technology
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Which job functions commonly mention paid social media?
Digital Marketing
0.1% of all Digital Marketing jobs mention paid social media
View 209
jobs on Sumble
Marketing
409 Marketing jobs mention paid social media
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jobs on Sumble
Marketing Analyst
6 Marketing Analyst jobs mention paid social media
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jobs on Sumble
Social Media Manager
12 Social Media Manager jobs mention paid social media
View 12
jobs on Sumble
Sales
33 Sales jobs mention paid social media
View 33
jobs on Sumble
Which organizations are mentioning paid social media?
Carnival UK (P&O Cruises & Cunard)
Administrative and Support and Waste Management and Remediation Services
Carnival Cruise Line
Arts, Entertainment, and Recreation
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