Paid Search Advertising
**Paid Search Advertising**
What is Paid Search Advertising?
Paid search advertising is a digital marketing tactic where advertisers pay for their advertisements to appear in search engine results pages (SERPs) when users search for specific keywords or phrases. It's commonly used to drive targeted traffic to a website, increase brand awareness, and generate leads or sales. Advertisers bid on keywords, and the search engine displays ads based on the bid amount and ad quality. Popular platforms for paid search advertising include Google Ads and Microsoft Advertising.
Which job functions commonly mention Paid Search Advertising?
Sumble Find the right accounts, contact, message, and time to sell
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
Use Sumble to: