Mixpanel Insights

What is Mixpanel?

Mixpanel is a product analytics platform that helps businesses understand user behavior across their web and mobile applications. It provides tools for tracking user interactions, analyzing trends, and creating targeted messaging. Common uses include identifying drop-off points in a user journey, measuring the impact of new features, and personalizing user experiences to improve engagement and retention.

Find organizations using Mixpanel on Sumble →

What other technologies are related to Mixpanel?

Mixpanel Competitor Technologies

Amplitude

Amplitude is a direct competitor offering product analytics with a focus on user behavior and event tracking.

mentioned alongside Mixpanel in 22% (3.1k) of relevant job posts

Heap

Heap is a competitor focusing on automatic event tracking and product analytics, similar to Mixpanel.

mentioned alongside Mixpanel in 19% (502) of relevant job posts

Google Analytics

Google Analytics is a competitor offering web analytics and some product analytics capabilities.

mentioned alongside Mixpanel in 1% (5.7k) of relevant job posts

Clevertap

Clevertap is a competitor providing mobile marketing and product analytics, overlapping with Mixpanel's functionalities.

mentioned alongside Mixpanel in 15% (397) of relevant job posts

Kissmetrics

Kissmetrics is a competitor offering product analytics focused on understanding user behavior and funnel analysis.

mentioned alongside Mixpanel in 57% (81) of relevant job posts

Pendo

Pendo is a competitor offering product analytics and user onboarding tools, often used for in-app guidance and user feedback.

mentioned alongside Mixpanel in 9% (425) of relevant job posts

Flurry

Flurry is a mobile analytics platform, providing app usage and user behavior insights, making it a competitor.

mentioned alongside Mixpanel in 49% (67) of relevant job posts

PostHog

PostHog is a competitor offering open-source product analytics, session recording, and feature flags in one platform.

mentioned alongside Mixpanel in 20% (130) of relevant job posts

Mixpanel Complementary Technologies

Segment

Segment is a customer data platform (CDP) that can send data to Mixpanel, acting as a data source and thus complementing Mixpanel's analytics capabilities.

mentioned alongside Mixpanel in 15% (1.1k) of relevant job posts

Appsflyer

Appsflyer is a mobile attribution platform. The attribution data tracked in Appsflyer can be used in Mixpanel, complementing its capabilities.

mentioned alongside Mixpanel in 9% (648) of relevant job posts

Hotjar

Hotjar focuses on website heatmaps and user session recordings, providing qualitative insights that can complement Mixpanel's quantitative analytics.

mentioned alongside Mixpanel in 7% (826) of relevant job posts