Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers bid to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users. It's commonly used to drive traffic to a website, increase brand awareness, and generate leads or sales.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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