Tech Insights
DV 360

DV 360

Last updated , generated by Sumble
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What is DV 360?

DV360 (Display & Video 360) is Google's enterprise-level Demand Side Platform (DSP). It is used by advertisers to plan, manage, and optimize digital advertising campaigns across various channels, including display, video, audio, and connected TV. It provides tools for targeting audiences, bidding on ad inventory, and measuring campaign performance.

What other technologies are related to DV 360?

DV 360 Competitor Technologies

Trade Desk is a competing DSP offering similar functionalities for programmatic advertising as DV360.
mentioned alongside DV 360 in 1% (61) of relevant job posts

DV 360 Complementary Technologies

SA360 is a search management platform that complements DV360's display and video capabilities, offering a unified approach to campaign management.
mentioned alongside DV 360 in 14% (52) of relevant job posts
Google Analytics provides website analytics data that can be used to inform and optimize campaigns within DV360.
mentioned alongside DV 360 in 0% (208) of relevant job posts
Google Tag Manager helps manage and deploy marketing tags, including those used for tracking and attribution within DV360 campaigns.
mentioned alongside DV 360 in 0% (67) of relevant job posts

Which organizations are mentioning DV 360?

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