CRMA Insights | Sumble

What is CRMA?

CRMA (CRM Analytics, formerly Tableau CRM) is a business intelligence and analytics platform native to Salesforce. It enables users to analyze data from Salesforce and other sources to gain insights and improve decision-making related to sales, service, marketing, and other business functions. It is commonly used to build dashboards, reports, and predictive models to track performance, identify trends, and optimize business processes within the Salesforce ecosystem.

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What other technologies are related to CRMA?

CRMA Competitor Technologies

Tableau

Tableau is a data visualization and business intelligence tool that competes with CRMA in terms of providing analytics and reporting capabilities.

mentioned alongside CRMA in 0% (268) of relevant job posts

Microsoft Power BI

Microsoft Power BI is a business analytics service that competes with CRMA in terms of providing data visualization and business intelligence capabilities.

mentioned alongside CRMA in 0% (96) of relevant job posts

Microsoft Excel

While also used for simpler tasks, Excel can be used for data analysis, reporting, and creating dashboards and competes with CRMA in some use-cases.

mentioned alongside CRMA in 0% (87) of relevant job posts

CRMA Complementary Technologies

Sales Cloud

Sales Cloud provides sales force automation and CRM capabilities that can feed data into CRMA for analysis and reporting.

mentioned alongside CRMA in 1% (129) of relevant job posts

Experience Cloud

Experience Cloud data, such as customer interactions and community engagement, can be integrated with CRMA to gain insights into customer experience and loyalty.

mentioned alongside CRMA in 1% (78) of relevant job posts

Salesforce Service Cloud

Service Cloud data, such as case information and customer support interactions, can be used in CRMA to analyze service performance and identify areas for improvement.

mentioned alongside CRMA in 0% (143) of relevant job posts