CPA
**CPA**
What is CPA?
CPA can refer to several different technologies, and without more context, it's hard to be definitive. However, the most likely meaning is Cost Per Acquisition (or Cost Per Action). In digital marketing, CPA is a bidding strategy where advertisers pay only when a user takes a specific action, such as making a purchase, filling out a form, or signing up for a newsletter. It's a way to optimize ad spending and directly measure the return on investment.
What other technologies are related to CPA?
CPA Complementary Technologies
Which job functions commonly mention CPA?
Which organizations are mentioning CPA?
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