Amazon Sponsored Ads Insights

What is Amazon Sponsored Ads?

Amazon Sponsored Ads is an advertising service offered by Amazon that allows sellers and vendors to promote their products on Amazon's marketplace. These ads appear in search results and on product detail pages, helping to increase product visibility and drive sales. Advertisers bid on keywords relevant to their products, and Amazon displays ads based on relevance and bid amount. There are different types of Sponsored Ads: Sponsored Products, Sponsored Brands, and Sponsored Display.

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What other technologies are related to Amazon Sponsored Ads?

Amazon Sponsored Ads Competitor Technologies

Google Ads

Google Ads is a competing advertising platform to Amazon Sponsored Ads, offering search, display, and video advertising options.

mentioned alongside Amazon Sponsored Ads in 0% (61) of relevant job posts

Amazon Sponsored Ads Complementary Technologies

Amazon DSP

Amazon DSP is a demand-side platform that enables advertisers to programmatically buy display, video, and audio ads. It complements Sponsored Ads by providing broader reach and targeting capabilities.

mentioned alongside Amazon Sponsored Ads in 4% (107) of relevant job posts

Amazon Marketing Cloud

Amazon Marketing Cloud (AMC) is a secure, privacy-safe, and dedicated cloud-based environment in which advertisers can easily perform analytics across pseudonymized signals, including Amazon Ads signals as well as their own.

mentioned alongside Amazon Sponsored Ads in 9% (51) of relevant job posts

Pacvue

Pacvue is an enterprise platform to manage e-commerce advertising, sales and intelligence. They provide tools to optimize and automate Amazon Sponsored Ads campaigns.

mentioned alongside Amazon Sponsored Ads in 5% (77) of relevant job posts