We found 465 companies that use Parse.ly. 235 of them name it in their own job posts, and the rest through employees' public profiles. From October 2025 to August 2026, 196 job posts named it. Editor roles mention it most.
Which companies name Parse.ly in the most job posts?
USA TODAY Co., Inc. has posted more jobs naming Parse.ly than any other company: 189. Hearst Magazines is the newest of the five companies in the table, with its first job post naming it in December 2023.
CompanyPostsPeopleRecent job post
USA TODAY Co., Inc.Information · first seen Sep 20221895
"Monitor analytics using tools such as Parse.ly and Google Analytics to inform programming strategy."associate video producer, Oct 15, 2026
Condé NastInformation · first seen Sep 2022882
"…Capability: Experience overseeing media metrics ecosystem (e.g., Google Analytics, Parse.ly, Adobe Analytics, Snowplow) and translating high-level data models into actionable business strategies."Director, Global Audience Strategy - GQ, Nov 7, 2026
New York PostInformation · first seen Sep 2022792
"Use traffic analytics (Google Analytics, Parse.ly, etc.) to help guide coverage and determine successes"Page Six Associate Editor, Sep 1, 2026
Hearst MagazinesInformation · first seen Dec 2023322
"Familiarity with content management systems and audience analytics tools such as Parse.ly, Google Analytics, or similar platforms."Associate News Editor, Popular Mechanics, Nov 7, 2026
McClatchy Mediafirst seen Sep 2022312
"Fluency in the science of readership and engagement, including an understanding of metrics/analytics programs such as Parsely and Google Trends and development of story ideas derived from data"Local Government Reporter - County, Sep 13, 2024
Job posts mentioning Parse.ly went from 0.09 to 0.11 in every 10,000 job posts, comparing March to May with June to August 2026. One company accounts for most of that change.
Show the data
Month
Job posts naming Parse.ly
All job posts
Per 10,000
Oct 2025
11
1,413,673
0.08
Nov 2025
22
1,822,119
0.12
Dec 2025
10
1,236,103
0.08
Jan 2026
19
1,828,002
0.10
Feb 2026
25
1,856,647
0.13
Mar 2026
7
1,850,711
0.04
Apr 2026
17
1,728,886
0.10
May 2026
26
1,821,509
0.14
Jun 2026
20
1,909,496
0.10
Jul 2026
20
1,815,180
0.11
Aug 2026
19
1,835,698
0.10
How many companies named Parse.ly in a job post for the first time in recent months?
In the three months to August 2026, 10 companies posted about Parse.ly for the first time. From March to May, 10 did. From October 2025 to August 2026, 28 companies named it in a job post for the first time.
March to May 202610
June to August 202610
October 2025 to August 202628
Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.
How do we know which companies use Parse.ly?
Employees' profiles add 230 companies to the 235 that name Parse.ly in job posts. 39 show up in both job posts and employees' profiles.
How we knowCompaniesShare
Job posts name Parse.ly
23551%
Employees' profiles list Parse.ly
23049%
465 companies. Each is counted once, under the strongest evidence we have for it.
What size are the companies that use Parse.ly?
Companies with 50 to 999 employees stand out among Parse.ly users: 48%, against 38% on the typical tech page. 106 of its companies have fewer than 50 employees.
Share of its companies
Typical tech page
ShareTypical
Under 50 employees
23%22%
50 to 999
48%38%
1,000 to 5,000
15%17%
Over 5,000
14%23%
Where are Parse.ly companies based?
More than half of Parse.ly companies are in the United States (78%). Canada is less common than usual, at 1.6% against 3.6% on the typical tech page.
ShareTypical
United States
78%43%
United Kingdom
7.3%6.4%
Australia
1.6%2.2%
Canada
1.6%3.6%
United Arab Emirates
1.4%1%
Brazil
1.4%2.8%
Companies in 24 countries and territories. Shares are of companies with a known headquarters country.
Show the data
Country
Companies
Share
Typical tech page
United States
344
78%
43%
United Kingdom
32
7.3%
6.4%
Australia
7
1.6%
2.2%
Canada
7
1.6%
3.6%
United Arab Emirates
6
1.4%
1%
Brazil
6
1.4%
2.8%
Which teams work with Parse.ly?
The teams named most often in Parse.ly job posts are audience, audience development and editorial. Digital teams come fourth, at 8 companies.
TeamCompanies
Audience
16
Audience development
12
Editorial
12
Digital
8
Commerce
6
Audience engagement
5
What else do Parse.ly companies use?
Parse.ly companies are 332 times as likely as similar companies to use Chartbeat: 38% of them, against 0.11%. Next is Datawrapper: 17% of these companies use it, against 0.13% of similar ones.
Share of the 198 Parse.ly companies counted here whose job posts also name the tool
Typical for companies the same size
Which companies started naming Parse.ly in job posts recently?
Between April and August 2026, 15 companies with 50 or more employees first named Parse.ly in a job post, 4 of them with more than 5,000 employees. Penske Media Corporation leads the new mid-market companies, with 6 job posts from April to August.
Companies that named Parse.ly in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.
Which roles mention Parse.ly most?
Editor is the most common role, in 15% of job posts naming Parse.ly. Producer is second, at 9.2%.
RoleSharePosts
Editor
15%29
Producer
9.2%18
Social Media Manager
7.1%14
Engagement Manager
5.6%11
Reporter
4.1%8
Analyst
3.6%7
Show the data
Role
Share
Oct 2025 to Aug 2026
Mar to May 2026
Jun to Aug 2026
Editor
15%
29
6
8
Producer
9.2%
18
4
3
Social Media Manager
7.1%
14
5
0
Engagement Manager
5.6%
11
2
4
Reporter
4.1%
8
1
7
Analyst
3.6%
7
2
5
About this data
Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.
Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.
Sumble has a free plan, and the same data is available through its API and MCP server.
A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.
Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.
