Tech Insights

OLV

Last updated , generated by Sumble
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What is OLV?

OLV typically refers to Online Video advertising. It encompasses video ads delivered across the internet on various devices (desktop, mobile, tablet, connected TV). These ads can appear within video content (pre-roll, mid-roll, post-roll), as standalone units, or in other formats. OLV is commonly used for brand awareness, reach extension, and driving conversions.

What other technologies are related to OLV?

OLV Competitor Technologies

CTV (Connected TV) competes with OLV (Online Video) for video advertising spend, offering an alternative channel for reaching viewers with video ads.
mentioned alongside OLV in 5% (79) of relevant job posts
Display advertising competes with OLV for advertising budgets. While OLV is video, display ads are primarily image or text-based, presenting an alternative format for advertisers.
mentioned alongside OLV in 1% (61) of relevant job posts

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