Nykaa Insights

What is Nykaa?

Nykaa is an Indian e-commerce company, founded in 2012 by Falguni Nayar. It sells beauty, wellness and fashion products across websites, mobile apps and offline stores. Nykaa offers a curated selection of products from various brands, including its own private label. It is commonly used by consumers in India for online shopping of cosmetics, skincare, haircare, fragrances, and fashion accessories.

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What other technologies are related to Nykaa?

Nykaa Competitor Technologies

Myntra

Myntra is an online fashion and lifestyle store, directly competing with Nykaa's fashion and beauty offerings.

mentioned alongside Nykaa in 34% (255) of relevant job posts

Flipkart

Flipkart is a large e-commerce platform that includes fashion and beauty products, making it a competitor to Nykaa.

mentioned alongside Nykaa in 11% (273) of relevant job posts

Ajio

Ajio is another online fashion and lifestyle retailer that competes with Nykaa's offerings in the fashion space.

mentioned alongside Nykaa in 36% (72) of relevant job posts

Amazon

Amazon is a large e-commerce platform that includes fashion and beauty products, making it a competitor to Nykaa.

mentioned alongside Nykaa in 1% (313) of relevant job posts

eBay

eBay is an e-commerce site where third parties can sell fashion and beauty products, acting as a partial competitor.

mentioned alongside Nykaa in 1% (53) of relevant job posts

Nykaa Complementary Technologies

Shopify

Shopify is an e-commerce platform that Nykaa could potentially use to power their online store or integrate with their existing platform, acting as a complement.

mentioned alongside Nykaa in 0% (53) of relevant job posts

SEO

SEO (Search Engine Optimization) is a crucial marketing strategy for increasing online visibility, complementing Nykaa's online presence.

mentioned alongside Nykaa in 0% (64) of relevant job posts

Google Analytics

Google Analytics is a web analytics service that tracks and reports website traffic, complementing Nykaa's need to analyze their website performance.

mentioned alongside Nykaa in 0% (51) of relevant job posts