Global Web Index Insights

What is Global Web Index?

GlobalWebIndex (GWI) was a market research company that provided audience profiling data across the globe. It offered insights into the behaviors, attitudes, and interests of internet users, helping businesses understand their target audiences, track trends, and inform marketing strategies. While the company no longer exists after being acquired by Brandwatch (now Cision), their data was commonly used for market analysis, media planning, and consumer research to determine digital trends and consumer preferences. The GWI platform enabled users to build detailed audience profiles based on demographics, device usage, online activities, brand preferences, and other variables.

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What other technologies are related to Global Web Index?

Global Web Index Competitor Technologies

Statista

Statista offers market research and data, similar to Global Web Index, making them a competitor.

mentioned alongside Global Web Index in 17% (76) of relevant job posts

WARC

WARC provides advertising and marketing intelligence, overlapping with the market insights offered by Global Web Index.

mentioned alongside Global Web Index in 22% (54) of relevant job posts

Comscore

Comscore provides digital audience and advertising measurement data, directly competing with Global Web Index's market analysis offerings.

mentioned alongside Global Web Index in 1% (87) of relevant job posts

Global Web Index Complementary Technologies

Google Trends

Google Trends provides insights into search interest, which can complement Global Web Index data by providing additional context on consumer behavior.

mentioned alongside Global Web Index in 2% (60) of relevant job posts

Google Analytics

Google Analytics provides website traffic data, which can be used to enrich and contextualize the broader consumer insights offered by Global Web Index.

mentioned alongside Global Web Index in 0% (92) of relevant job posts