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event marketing

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**event marketing**

What is event marketing?

Event marketing is a promotional strategy that involves direct, face-to-face interaction with current and prospective customers at events such as conferences, trade shows, seminars, and festivals. It's commonly used to build brand awareness, generate leads, drive sales, and foster customer loyalty. Event marketing can include various activities like product demonstrations, networking opportunities, presentations, and interactive experiences.

What other technologies are related to event marketing?

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