Tech Insights

Data Views

Last updated May 16, 2025, generated by Sumble

What is Data Views?

Data Views are a user interface element or feature that allows users to visualize and interact with data in a structured and meaningful way. They are commonly used to present data from databases, spreadsheets, or other data sources in formats like tables, charts, graphs, or maps. Data views often include features for filtering, sorting, grouping, and aggregating data, enabling users to explore and analyze information effectively.

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What other technologies are related to Data Views?

Data Views Competitor Technologies

Discover Reports

Discover Reports provides data reporting functionality, similar to Data Views. It is a competitor due to overlapping functionality in data presentation.

mentioned alongside Data Views in 91% (95) of relevant job posts

Data Views Complementary Technologies

Analytics Builder

Analytics Builder is a suite of tools for data analysis in Salesforce Marketing Cloud. It is complementary because Data Views provide the underlying data that Analytics Builder can then analyze and visualize.

mentioned alongside Data Views in 35% (105) of relevant job posts

Journey Builder

Journey Builder leverages data to personalize customer journeys. Data Views can provide data for Journey Builder's decision splits and personalization, which makes it complementary.

mentioned alongside Data Views in 3% (122) of relevant job posts

SSJS

SSJS (Server-Side JavaScript) can be used to query and manipulate data within Salesforce Marketing Cloud, including accessing and processing data from Data Views, therefore it is complementary.

mentioned alongside Data Views in 4% (82) of relevant job posts