Copywriting
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Explore more → What is Copywriting?
Copywriting is the art and science of crafting persuasive text (copy) for marketing and advertising materials. It aims to motivate a target audience to take a specific action, such as making a purchase, signing up for a newsletter, or learning more about a product or service. Copywriting is used in a wide range of mediums, including websites, brochures, email campaigns, social media, and video scripts.
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