Candidate Relationship Management (CRM) is a set of practices, strategies, and technologies that businesses use to manage and analyze candidate interactions and data throughout the recruitment lifecycle. It focuses on building and maintaining relationships with potential candidates, even if they are not immediately hiring. Common uses include building a talent pool, automating communication, and improving the overall candidate experience.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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