Backlinks are links from one website to another. In the context of search engine optimization (SEO), they are crucial because search engines use them as a ranking signal. A website with a high quantity and quality of backlinks is generally considered more authoritative and trustworthy, leading to higher search engine rankings. Backlinks are commonly used to improve a website's visibility, drive referral traffic, and establish credibility within a particular industry or niche.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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