What is Analítica?

The term "Analítica" (which translates to "Analytics" in English) refers to the discovery, interpretation, and communication of meaningful patterns in data. It involves applying methods like statistical analysis, data mining, machine learning, and data visualization to extract insights from data, often to improve decision-making. It is commonly used across various fields such as business (e.g., marketing analytics, financial analytics), healthcare (e.g., predicting patient outcomes), and science (e.g., analyzing experimental results).