Typography is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. It involves selecting typefaces, point sizes, line lengths, line-spacing (leading), and letter-spacing (tracking), as well as adjusting the space between pairs of letters (kerning). Typography is commonly used in print and digital media to communicate effectively and create a visually pleasing aesthetic. Good typography enhances readability and helps convey the intended message.
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