What is Sponsored Ads?

Sponsored ads are a form of advertising where businesses pay to have their products or services displayed prominently on search engine results pages, social media platforms, websites, or within apps. These ads are typically designed to match the look and feel of the surrounding content and are often targeted to specific demographics or interests. They are commonly used to drive traffic to a website, generate leads, or increase brand awareness. The advertiser pays when the ad is clicked (pay-per-click) or for impressions (pay-per-impression), depending on the platform and campaign setup.