Sourcing, in a business context, refers to the process of identifying, evaluating, and engaging suppliers of goods and services. It encompasses activities like market research, supplier selection, negotiation, and contract management. Effective sourcing aims to secure the best value, quality, and reliability from suppliers, thereby contributing to cost reduction, risk mitigation, and enhanced business performance.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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