Shopping Ads (also known as Product Listing Ads or PLAs) are a type of online advertising that allows retailers to showcase their products directly to potential customers on search engine results pages (SERPs). These ads display product images, prices, store names, and other relevant information, providing shoppers with a visual and informative preview before they click. They are commonly used to drive traffic to e-commerce websites and increase sales by targeting users who are actively searching for specific products.
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