Tech Insights

programmatic platforms

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What is programmatic platforms?

Programmatic platforms refer to technology-driven systems and interfaces that automate the buying, selling, and optimization of digital advertising. These platforms use algorithms and data to connect advertisers with publishers in real-time, ensuring ads are shown to the most relevant audience at the most opportune moment. This allows for more efficient and targeted advertising campaigns compared to traditional methods.

What other technologies are related to programmatic platforms?

programmatic platforms Competitor Technologies

Google Ads is a direct competitor as it is a programmatic advertising platform used for buying and selling ad space.
mentioned alongside programmatic platforms in 0% (96) of relevant job posts

Which job functions mention programmatic platforms?

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Jobs mentioning programmatic platforms
Orgs mentioning programmatic platforms

Which organizations are mentioning programmatic platforms?

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