Primetime
**Primetime**
What is Primetime?
Adobe Primetime (now part of Adobe Experience Cloud) was a multiscreen TV platform for delivering and monetizing video content. It provided solutions for content publishers, broadcasters, and pay-TV operators to manage, distribute, and monetize their video content across various devices and platforms. It enabled features like live streaming, video on demand, ad insertion, content protection, and audience analytics. It is commonly used for delivering premium video experiences to viewers.
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