# Companies using mParticle

We found 734 companies that use mParticle. 546 of them name it in their own job posts, and the rest through employees' public profiles. Its share of job posts held steady in the three months to August 2026; 546 job posts named it from October 2025 to August 2026. Product Manager roles mention it most.

Data as of November 9, 2026. Source: Sumble.

## Which companies name mParticle in the most job posts?

NBCUniversal leads with 74 job posts naming mParticle, followed by Merkle and APPLY. APPLY is the newest of the five companies in the table, with its first job post naming it in April 2025.

| Company | Job posts | People | Recent job post |
|---|---:|---:|---|
| [NBCUniversal](https://sumble.com/orgs/nbcuniversal) | 74 | 6 | "Working knowledge of one or more enterprise CDPs (mParticle, Segment, Adobe CJA, Tealium, or equivalent) sufficient to translate business needs into platform…" (Sr. Product Manager, Customer Data Platforms, Nov 1, 2026) |
| [Merkle](https://sumble.com/orgs/merkle) | 52 | 3 | "…channels from leading CDP solutions such as Adobe Experience Platform, ActionIQ, Lytics, mParticle, Salesforce C360A and Interaction Studio." (Customer Data Platform Manager - Remote, Oct 18, 2024) |
| [APPLY](https://sumble.com/orgs/apply-digital) | 51 | 0 | "Familiarity with CDPs and data integration tools (e.g., Segment, Hightouch, mParticle) and their role in platform migrations." (senior engagement manager, Aug 7, 2026) |
| [WillowTree](https://sumble.com/orgs/willowtree) | 47 | 0 | "…client apps and tools in the MarTech landscape with tools like Braze, Marketo, Segment, mParticle, Branch, Appsflyer, Amplitude, Salesforce Marketing Cloud, and Punchh." (Growth Marketing Manager (Adobe), Aug 16, 2025) |
| [McDonald's](https://sumble.com/orgs/mcdonalds) | 44 | 2 | "Experience supporting consumer-facing analytics, customer journey analytics, MarTech integrations (e.g., Braze, mParticle), and customer segmentation/personalization engines." (Sr Director, Data Engineering - Consumer Data & Analytics, Oct 23, 2026) |

## Is hiring for mParticle growing?

Since late 2025, job posts mentioning mParticle went from 0.23 to 0.31 in every 10,000 job posts, and the last three months were flat.

| Month | Job posts naming it | All job posts | Per 10,000 job posts |
|---|---:|---:|---:|
| Oct 2025 | 35 | 1,413,673 | 0.25 |
| Nov 2025 | 44 | 1,822,119 | 0.24 |
| Dec 2025 | 24 | 1,236,103 | 0.19 |
| Jan 2026 | 46 | 1,828,002 | 0.25 |
| Feb 2026 | 59 | 1,856,647 | 0.32 |
| Mar 2026 | 55 | 1,850,711 | 0.30 |
| Apr 2026 | 45 | 1,728,886 | 0.26 |
| May 2026 | 65 | 1,821,509 | 0.36 |
| Jun 2026 | 70 | 1,909,496 | 0.37 |
| Jul 2026 | 59 | 1,815,180 | 0.33 |
| Aug 2026 | 44 | 1,835,698 | 0.24 |

## How many companies named mParticle in a job post for the first time in recent months?

Job posts named mParticle for the first time at 45 companies from June to August 2026, against 57 from March to May. Of the 546 companies whose job posts name it, 8.2% first named it from June to August.

| Period | Companies naming it in a job post for the first time |
|---|---:|
| March to May 2026 | 57 |
| June to August 2026 | 45 |
| October 2025 to August 2026 | 166 |

Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.

## How do we know which companies use mParticle?

Job posts carry most of the evidence for mParticle: 74% of these companies name it in posts they wrote. 62 show up in both job posts and employees' profiles.

| How we know | Companies | Share |
|---|---:|---:|
| Job posts name mParticle | 546 | 74% |
| Employees' profiles list mParticle | 188 | 26% |

## What size are the companies that use mParticle?

Companies with 50 to 999 employees are the largest group of mParticle users, at 41%. 165 of its companies have more than 5,000 employees.

| Size | Share | Typical tech page |
|---|---:|---:|
| Under 50 employees | 17% | 22% |
| 50 to 999 | 41% | 38% |
| 1,000 to 5,000 | 19% | 17% |
| Over 5,000 | 22% | 23% |

## Where are mParticle companies based?

mParticle is concentrated in the United States, home to 52% of the companies that use it. The United Kingdom is second, at 9.4%.

| Country | Companies | Share | Typical tech page |
|---|---:|---:|---:|
| United States | 366 | 52% | 43% |
| United Kingdom | 66 | 9.4% | 6.4% |
| India | 40 | 5.7% | 6.9% |
| Australia | 26 | 3.7% | 2.2% |
| Brazil | 22 | 3.1% | 2.8% |
| Germany | 22 | 3.1% | 4.4% |

## Which teams work with mParticle?

Job posts naming mParticle point to marketing teams most often, at 24 companies.

| Team | Companies |
|---|---:|
| Marketing | 24 |
| Data | 14 |
| MarTech | 11 |
| Product | 11 |
| CRM | 10 |
| Marketing technology | 8 |

## Which roles mention mParticle most?

Product Manager is the most common role, in 8.4% of job posts naming mParticle. Data Analyst is second, at 7.7%.

| Role | Share | Oct 2025 to Aug 2026 | Mar to May 2026 | Jun to Aug 2026 |
|---|---:|---:|---:|---:|
| Product Manager | 8.4% | 46 | 12 | 18 |
| Data Analyst | 7.7% | 42 | 14 | 10 |
| Data Engineer | 5.7% | 31 | 14 | 5 |
| Analytics Engineer | 4.6% | 25 | 9 | 3 |
| Skilled Trades | 4.6% | 25 | 6 | 6 |
| Lifecycle Marketing | 4% | 22 | 2 | 10 |

## Which companies started naming mParticle in job posts recently?

Between April and August 2026, mParticle appeared for the first time in job posts at 64 companies: 36 commercial, 13 mid-market and 15 enterprise. Americana Restaurants leads the new mid-market companies, with 5 job posts from April to August.

| Group | Company | Job posts, April to August 2026 |
|---|---|---:|
| Commercial | [Rabot Energy](https://sumble.com/orgs/rabot-charge) | 3 |
| Commercial | [Favor Delivery](https://sumble.com/orgs/favor) | 2 |
| Commercial | [IC](https://sumble.com/orgs/international-capital-markets) | 2 |
| Commercial | [VT Markets](https://sumble.com/orgs/vt-markets) | 2 |
| Commercial | [Publicis Groupe Sweden](https://sumble.com/orgs/publicis-groupe-sweden) | 2 |
| Mid-market | [Americana Restaurants](https://sumble.com/orgs/kuwait-food-company-americana) | 5 |
| Mid-market | [Jack in the Box](https://sumble.com/orgs/jack-in-the-box) | 2 |
| Mid-market | [Accenture UK & Ireland](https://sumble.com/orgs/accenture-uk-ireland) | 2 |
| Mid-market | [Coop Norge](https://sumble.com/orgs/coop-norge) | 2 |
| Mid-market | [Braze](https://sumble.com/orgs/braze) | 2 |
| Enterprise | [Genpact](https://sumble.com/orgs/genpact) | 3 |
| Enterprise | [EY](https://sumble.com/orgs/ey) | 2 |
| Enterprise | [TransPerfect](https://sumble.com/orgs/transperfect) | 2 |
| Enterprise | [Zillow](https://sumble.com/orgs/zillow) | 2 |
| Enterprise | [SIXT](https://sumble.com/orgs/sixt) | 2 |

Companies that named mParticle in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.

## What else do mParticle companies use?

mParticle companies are 113 times as likely as similar companies to use Rudderstack: 14% of them, against 0.13%. Among the tools listed here, Braze is the most widely used, at 70% of mParticle companies.

| Tool | Companies | Also name it | Typical | Times as common |
|---|---:|---:|---:|---:|
| Rudderstack | 54 | 14% | 0.13% | 113 times |
| Hightouch | 68 | 18% | 0.4% | 45 times |
| Treasure Data | 30 | 7.9% | 0.19% | 41 times |
| Kochava | 26 | 6.8% | 0.19% | 36 times |
| Tealium | 137 | 36% | 1.1% | 33 times |
| Iterable | 113 | 30% | 0.91% | 32 times |
| Braze | 269 | 70% | 2.5% | 28 times |
| Customer.io | 35 | 9.2% | 0.35% | 26 times |

Shares are out of the 382 companies whose job posts name mParticle, not counting firms whose job posts name almost every technology.

## Which project themes come up in mParticle job posts?

Apart from broad digital transformation work, Data Infrastructure Migration comes up most in job posts naming mParticle, in 69 of them. Broad digital transformation work shows up in 124 of its job posts.

| Project theme | Job posts |
|---|---:|
| Digital Transformation | 124 |
| Data Infrastructure Migration | 69 |
| Cloud Migration | 14 |
| Cloud Cost Optimization | 12 |

## About this data

Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.

Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.

Sumble has a free plan, and the same data is available through its API and MCP server.

A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.

Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.

