Tech Insights

Mobile Application Management (MAM)

Last updated May 19, 2025, generated by Sumble

What is Mobile Application Management (MAM)?

Mobile Application Management (MAM) is a strategy for distributing, controlling access to, and managing internal and commercial mobile apps on employees' personal (BYOD) and corporate-owned devices. MAM focuses on managing the apps themselves, rather than the entire device (as is the case with Mobile Device Management - MDM). Common uses include securing corporate data within apps, deploying app updates, and controlling which users have access to specific applications.

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What other technologies are related to Mobile Application Management (MAM)?

Mobile Application Management (MAM) Competitor Technologies

Mobile Device Management (MDM)

MDM is a broader technology that manages the entire mobile device, whereas MAM focuses specifically on managing mobile applications. While MDM can include MAM functionalities, MAM can operate independently, making them competitors in certain scenarios where only application management is required.

mentioned alongside Mobile Application Management (MAM) in 3% (55) of relevant job posts