IGTV was a standalone video application by Instagram for longer-form, vertical video content. It allowed users to upload videos up to an hour long, unlike the standard Instagram feed which limited videos to shorter durations. IGTV was designed for mobile viewing and aimed to provide a platform for creators to share high-quality, engaging video content. However, Instagram discontinued the IGTV app, and long-form videos are now primarily shared through Instagram Reels and regular posts.
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