digital advertising
**digital advertising**
What is digital advertising?
Digital advertising, also known as online advertising, encompasses marketing activities conducted via the internet. This includes displaying ads on websites, search engines, social media, and mobile apps. Common forms include display ads (banner ads), search engine marketing (SEM) such as Google Ads, social media ads (e.g., Facebook Ads, Twitter Ads, LinkedIn Ads), video advertising (e.g., YouTube ads), and email marketing. It is often used to increase brand awareness, drive traffic to a website, generate leads, and ultimately increase sales.
Which job functions commonly mention digital advertising?
Which organizations are mentioning digital advertising?
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