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Demand Management

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**Demand Management**

What is Demand Management?

Demand management is the process of forecasting and influencing customer demand to better match supply. It involves analyzing historical data, market trends, and customer behavior to predict future demand. Strategies include pricing adjustments, promotions, and inventory management to optimize resource allocation and minimize waste. It's commonly used in retail, manufacturing, and supply chain management to improve efficiency and profitability.

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