The California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) are California state laws that grant consumers certain rights regarding their personal information, including the right to know what personal information is being collected about them, the right to delete personal information, the right to opt-out of the sale of their personal information, and the right to correct inaccurate personal information. They apply to businesses that do business in California and meet certain revenue or data processing thresholds. Businesses are often required to provide privacy notices, implement data security measures, and honor consumer requests related to their data.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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