# Companies using BuzzSumo

1,096 companies in our data use BuzzSumo, and 320 of them name it in job posts they wrote. Account Manager roles mention it most.

Data as of November 9, 2026. Source: Sumble.

## Which companies name BuzzSumo in the most job posts?

Red Carrot has posted more jobs naming BuzzSumo than any other company: 38. SIXT is the newest of the five companies in the table, with its first job post naming it in April 2024.

| Company | Job posts | Recent job post |
|---|---:|---|
| [Red Carrot](https://sumble.com/orgs/red-carrot) | 38 | "…Mention, BurrellesLuce, MediaRadar, NUVI, LexisNexis, Newsdesk, BuzzSumo, Awario, Muck Rack, Digimind, Radarly, Gorkana formerly…" (Marketing Manager, May 24, 2024) |
| [Vital Design](https://sumble.com/orgs/vital-design) | 29 | "Have experience using other inbound marketing tools such as Moz, Sprout Social, Buffer, MailChimp, Constant Contact, BuzzSumo, CrazyEgg, etc." (Account Manager, Oct 8, 2026) |
| [Zeno Group](https://sumble.com/orgs/zeno-group) | 18 | "…Muck Rack, Meltwater, NewsWhip, Brandwatch, Helixa, Traackr, BuzzSumo, Quid, Similarweb, or comparable tools." (manager, analytics, Oct 27, 2026) |
| [SIXT](https://sumble.com/orgs/sixt) | 18 | "Tools You are proficient in Google Analytics & Google Search Console, experienced in ahrefs, Semrush, Moz, BuzzSumo, Cision and alike" (seo digital pr specialist (m/f/d), Jul 19, 2025) |
| [Carat](https://sumble.com/orgs/carat) | 13 | "…eMarketer, Mintel, Forrester, Social Listening tools Brandwatch, Buzzsumo, Unmetric…" (Director, Audience & Insights, May 20, 2024) |

## How do we know which companies use BuzzSumo?

Most of these companies come from employees' profiles: 71% have no job post naming BuzzSumo. 17 show up in both job posts and employees' profiles.

| How we know | Companies | Share |
|---|---:|---:|
| Job posts name BuzzSumo | 320 | 29% |
| Employees' profiles list BuzzSumo | 776 | 71% |

## What size are the companies that use BuzzSumo?

The largest group of BuzzSumo users is companies with 50 to 999 employees (40%), more than on the typical tech page. The second-largest group is companies with fewer than 50 employees, at 31%.

| Size | Share | Typical tech page |
|---|---:|---:|
| Under 50 employees | 31% | 22% |
| 50 to 999 | 40% | 38% |
| 1,000 to 5,000 | 13% | 17% |
| Over 5,000 | 17% | 23% |

## Where are BuzzSumo companies based?

BuzzSumo has an unusually large following in the United Kingdom: 13% of its companies, against 6.4% on the typical tech page. France is less common than usual, at 2.6% against 4.6% on the typical tech page.

| Country | Companies | Share | Typical tech page |
|---|---:|---:|---:|
| United States | 421 | 40% | 43% |
| United Kingdom | 132 | 13% | 6.4% |
| India | 127 | 12% | 6.9% |
| Canada | 46 | 4.4% | 3.6% |
| Australia | 34 | 3.3% | 2.2% |
| France | 27 | 2.6% | 4.6% |

## Which teams work with BuzzSumo?

The teams named most often in BuzzSumo job posts are marketing, SEO and digital pr. Content and digital marketing teams follow.

| Team | Companies |
|---|---:|
| Marketing | 15 |
| SEO | 11 |
| Digital pr | 10 |
| Content | 6 |
| Digital marketing | 5 |
| Marketing & communications | 4 |

## Which roles mention BuzzSumo most?

BuzzSumo shows up across many roles. The top one, Account Manager, has 18% of the job posts. Account Manager posts naming it numbered 3 from March to May 2026 and 3 from June to August.

| Role | Share | Oct 2025 to Aug 2026 | Mar to May 2026 | Jun to Aug 2026 |
|---|---:|---:|---:|---:|
| Account Manager | 18% | 13 | 3 | 3 |
| Digital Marketing | 14% | 10 | 2 | 0 |
| Social Media Manager | 7% | 5 | 0 | 2 |
| Content Marketing | 5.6% | 4 | 1 | 1 |
| Data Analyst | 5.6% | 4 | 0 | 1 |
| Communications | 4.2% | 3 | 2 | 0 |

## What else do BuzzSumo companies use?

6% of BuzzSumo companies also use SpyFu, against 0.07% of similar companies. Majestic is 89 times as common as usual, at 12%.

| Tool | Companies | Also name it | Typical | Times as common |
|---|---:|---:|---:|---:|
| SpyFu | 17 | 6% | 0.07% | 91 times |
| Majestic | 35 | 12% | 0.14% | 89 times |
| DeepCrawl | 20 | 7.1% | 0.11% | 63 times |
| Google Keyword Planner | 30 | 11% | 0.27% | 39 times |
| Crazy Egg | 15 | 5.3% | 0.14% | 38 times |
| GWI | 16 | 5.7% | 0.17% | 34 times |
| SimilarWeb | 32 | 11% | 0.41% | 28 times |
| Moz | 96 | 34% | 1.3% | 27 times |

Shares are out of the 281 companies whose job posts name BuzzSumo, not counting firms whose job posts name almost every technology.

## About this data

Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.

Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.

Sumble has a free plan, and the same data is available through its API and MCP server.

A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.

Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.