# Companies using Bilibili

We found 156 companies that use Bilibili. 144 of them name it in their own job posts, and the rest through employees' public profiles. From October 2025 to August 2026, 70 job posts named it. Marketing roles mention it most.

Data as of November 9, 2026. Source: Sumble.

## Which companies name Bilibili in the most job posts?

Sony Music Entertainment has posted more jobs naming Bilibili than any other company: 9. Stripe is the newest of the five companies in the table, with its first job post naming it in July 2026.

| Company | Job posts | Recent job post |
|---|---:|---|
| [Sony Music Entertainment](https://sumble.com/orgs/sony-music-entertainment) | 9 | "Build platform specific strategies for Douyin, Kuaishou, Weibo, Bilibili, Xiaohongshu (RED), and WeChat—optimizing formats (short video, livestreams, long form), hooks and posting cadence." (Marketing Manager-Liquid State, Mar 12, 2026) |
| [Stripe](https://sumble.com/orgs/stripe) | 6 | "…China market — including WeChat Ads, Baidu SEM, Douyin/Ocean Engine, Xiaohongshu, Zhihu, Bilibili, and programmatic platforms (e.g., Tencent Guangdiantong, ByteDance Pangolin)" (Growth Marketing Manager, Greater China, Aug 19, 2026) |
| [ByteDance](https://sumble.com/orgs/bytedance) | 5 | "Understand the traffic methods of platforms such as Douyin, Xiaohongshu, Bilibili, and video accounts, and have experience in fan operations and community operations 3." (Position Operation-Douyin Life Service official live broadcast room, Sep 1, 2023) |
| [Paradox Interactive](https://sumble.com/orgs/paradox-interactive) | 5 | "You'll manage key channels (BiliBili, Zhihu, WeChat, QQ, Paradox Forum, Steam, Rednote), foster community, and execute go-to-market strategies." (Community Ambassador, Oct 22, 2026) |
| [JoVE](https://sumble.com/orgs/jove) | 5 | "Build and strengthen JoVE’s brand presence across relevant Chinese platforms, including WeChat, Bilibili, QQ, Maimai, Liepin, and 51Job." (B2B Marketing Consultant, May 7, 2026) |

## Is hiring for Bilibili growing?

Job posts mentioning Bilibili went from 0.03 to 0.05 in every 10,000 job posts, comparing March to May with June to August 2026. These are small numbers of job posts, so a few companies can move them.

| Month | Job posts naming it | All job posts | Per 10,000 job posts |
|---|---:|---:|---:|
| Oct 2025 | 4 | 1,413,673 | 0.03 |
| Nov 2025 | 3 | 1,822,119 | 0.02 |
| Dec 2025 | 4 | 1,236,103 | 0.03 |
| Jan 2026 | 6 | 1,828,002 | 0.03 |
| Feb 2026 | 9 | 1,856,647 | 0.05 |
| Mar 2026 | 2 | 1,850,711 | 0.01 |
| Apr 2026 | 6 | 1,728,886 | 0.03 |
| May 2026 | 7 | 1,821,509 | 0.04 |
| Jun 2026 | 10 | 1,909,496 | 0.05 |
| Jul 2026 | 10 | 1,815,180 | 0.06 |
| Aug 2026 | 9 | 1,835,698 | 0.05 |

## How many companies named Bilibili in a job post for the first time in recent months?

17 companies named Bilibili in a job post for the first time from June to August 2026, against 6 from March to May. From October 2025 to August 2026, 38 companies named it in a job post for the first time.

| Period | Companies naming it in a job post for the first time |
|---|---:|
| March to May 2026 | 6 |
| June to August 2026 | 17 |
| October 2025 to August 2026 | 38 |

Companies whose first job post naming it appeared in that period. Recruiters, staffing firms and job boards are left out.

## How do we know which companies use Bilibili?

Job posts carry most of the evidence for Bilibili: 92% of these companies name it in posts they wrote. 12 come from employees' profiles alone.

| How we know | Companies | Share |
|---|---:|---:|
| Job posts name Bilibili | 144 | 92% |
| Employees' profiles list Bilibili | 12 | 7.7% |

## What size are the companies that use Bilibili?

Companies with more than 5,000 employees are the largest group of Bilibili users, at 33%, against 23% on the typical tech page. The second-largest group is companies with 50 to 999 employees, at 28%.

| Size | Share | Typical tech page |
|---|---:|---:|
| Under 50 employees | 22% | 22% |
| 50 to 999 | 28% | 38% |
| 1,000 to 5,000 | 17% | 17% |
| Over 5,000 | 33% | 23% |

## Where are Bilibili companies based?

China is 20 times as common among Bilibili companies as on the typical tech page, at 9.8%. The United States leads overall with 32%. The United Kingdom is second, at 10%.

| Country | Companies | Share | Typical tech page |
|---|---:|---:|---:|
| United States | 46 | 32% | 43% |
| United Kingdom | 15 | 10% | 6.4% |
| China | 14 | 9.8% | 0.48% |
| Germany | 8 | 5.6% | 4.4% |
| Singapore | 8 | 5.6% | 0.92% |
| Hong Kong | 6 | 4.2% | 0.21% |

## Which roles mention Bilibili most?

Marketing is the most common role, in 21% of job posts naming Bilibili. Digital Marketing is second, at 13%.

| Role | Share | Oct 2025 to Aug 2026 | Mar to May 2026 | Jun to Aug 2026 |
|---|---:|---:|---:|---:|
| Marketing | 21% | 15 | 2 | 4 |
| Digital Marketing | 13% | 9 | 1 | 3 |
| Communications | 10% | 7 | 2 | 1 |
| Growth Marketing | 8.6% | 6 | 0 | 6 |
| Account Manager | 2.9% | 2 | 0 | 2 |
| Content Marketing | 2.9% | 2 | 0 | 1 |

## Which companies started naming Bilibili in job posts recently?

17 companies with 50 or more employees started naming Bilibili in job posts between April and August 2026. 11 of them have more than 5,000 employees. Stripe has the most job posts of the new enterprise companies, 6 from April to August.

| Group | Company | Job posts, April to August 2026 |
|---|---|---:|
| Commercial | [Sportserve](https://sumble.com/orgs/sportserve) | 1 |
| Commercial | [Oxylabs.io](https://sumble.com/orgs/oxylabs-io) | 1 |
| Commercial | [Nexon America](https://sumble.com/orgs/nexon-america) | 1 |
| Mid-market | [Fever](https://sumble.com/orgs/feverup) | 2 |
| Mid-market | [Singapore Management University](https://sumble.com/orgs/singapore-management-university) | 1 |
| Mid-market | [Jinko Solar Co., Ltd.](https://sumble.com/orgs/jinko-solar) | 1 |
| Enterprise | [Stripe](https://sumble.com/orgs/stripe) | 6 |
| Enterprise | [British Council](https://sumble.com/orgs/british-council) | 2 |
| Enterprise | [TP](https://sumble.com/orgs/teleperformance) | 1 |
| Enterprise | [WPP](https://sumble.com/orgs/wpp) | 1 |
| Enterprise | [Airbnb](https://sumble.com/orgs/airbnb) | 1 |

Companies that named Bilibili in a job post for the first time between April and August 2026, ranked by their job posts in those months. AI-native companies get a group of their own, whatever their size. Recruiters and job boards are left out.

## What else do Bilibili companies use?

Bilibili companies are 95 times as likely as similar companies to use Xiaohongshu: 38% of them, against 0.4%. Baidu is 83 times as common as usual, at 18%.

| Tool | Companies | Also name it | Typical | Times as common |
|---|---:|---:|---:|---:|
| Xiaohongshu | 35 | 38% | 0.4% | 95 times |
| Baidu | 17 | 18% | 0.22% | 83 times |
| WeChat | 77 | 83% | 1.3% | 65 times |
| Stable Diffusion | 11 | 12% | 0.76% | 16 times |
| Reddit | 23 | 25% | 1.9% | 13 times |
| Pro Tools | 12 | 13% | 1.3% | 10 times |
| Runway | 11 | 12% | 1.3% | 8.8 times |
| CMake | 11 | 12% | 1.4% | 8.4 times |

Shares are out of the 93 companies whose job posts name Bilibili, not counting firms whose job posts name almost every technology.

## About this data

Sumble built this page. Sumble gives sales, marketing and other GTM teams technographics and hiring signals for the companies they sell to: the technologies each company uses, which teams are hiring and for what, and who reports to whom. That helps a team know who to contact, why now, and what to say.

Sumble covers more than 3.6 million companies, 93 million job posts collected since 2022 and 194 million employee profiles, and tracks more than 37,000 technologies. It finds which technologies a company uses by reading its job posts and its employees' public profiles.

Sumble has a free plan, and the same data is available through its API and MCP server.

A company counts when its own job posts or its employees' public profiles name the technology. Hiring is that technology's share of all job posts collected each month. Quotes are copied word for word from the companies' job posts.

Every figure on this page comes from Sumble's own analysis, and you won't find it outside Sumble.