A Business Intelligence (BI) system encompasses the strategies and technologies used by enterprises for data analysis and management of business information. BI systems provide historical, current, and predictive views of business operations, typically using data that has been gathered into a data warehouse or data mart. Common functions of BI systems include reporting, online analytical processing (OLAP), analytics, data mining, process mining, complex event processing, business performance management, benchmarking, text mining, predictive analytics, and prescriptive analytics. They are used to support better decision-making.
Whether you're looking to get your foot in the door, find the right person to talk to, or close the deal — accurate, detailed, trustworthy, and timely information about the organization you're selling to is invaluable.
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